Günter Lanzer, born in 1967, joined Siemens AG Germany in 1990 after gaining his diploma in electrical engineering. During his 27 years of employment, Lanzer has acquired experience and a comprehensive know-how in automation technology.
Through his different job responsibilities like software development engineer, regional sales manager and business developer, Lanzer has gained competence in products and systems, as well as in topics such as Digitalization, Industrie 4.0 and Industrial Internet of Things.
Since 2016 Lanzer has been driving the strategic product sales development for Industrial Identification Systems in SIEMENS Headquarters, Germany for the Americas and Europe.
Together with the SIEMENS Competence Center Tire, Lanzer provides the “Best suited products and systems” for the Tire Industry.